Blog

Your brand matters. Read the latest web design and marketing insights to elevate your business’s digital image.

ADA Website Compliance Checklist: Accessible Web Design

ADA Website Compliance Checklist: Accessible Web Design

Website compliance checklists for accessible web design are very important. It's all about ensuring everyone can get the information they need online, no matter who they are. Plus, there are rules called the ADA that state websites have to be accessible too. So, by...

7 Important UX/UI Principles of Mobile App Design

7 Important UX/UI Principles of Mobile App Design

Mastering the principles of mobile app design is essential for user-friendly and engaging apps. They guide us in crafting interfaces that are not only visually appealing but also highly functional. By focusing on the user's needs and preferences, we ensure our apps...

How to Handle Negative Reviews: A Guide for Businesses

How to Handle Negative Reviews: A Guide for Businesses

Negative reviews are inevitable with a business, but they don't have to spell disaster. Let’s explore effective strategies for addressing and managing negative feedback. This will help to maintain your reputation and potential customer trust. Why Reviews Matter for...

Dealing with the Effects of Google’s Core Update

Dealing with the Effects of Google’s Core Update

Recently, there has been a buzz surrounding Google's March 2024 Core Update, with webmasters and SEO professionals closely monitoring its rollout and impact. In this article, we delve into the latest insights and observations from the SEO world regarding the ongoing...

6 UX/UI Design Trends to Use for Optimization [Infographic]

6 UX/UI Design Trends to Use for Optimization [Infographic]

There will always be changes in UI design trends, but many older ones stay relevant. The main difference we're seeing now is the rise of AI and its' effect on businesses. Let's take a look at what design trends we can expect from a UX/UI standpoint. Eye-Catching...

What is Typography in UI Design?

What is Typography in UI Design?

More than just selecting fonts; typography in UI design creates a digital experience. With fonts, sizes, and styles, typography shapes the user's interaction with the interface. Typography is your way to guide them through content. Effective typography enhances...

Social Media Guide: Instagram Reels for Business

Social Media Guide: Instagram Reels for Business

Unlock Instagram Reels for your business and use fascinating video content to its' full potential. This platform is critical in today's market for increasing visibility and building relationships. Businesses can stay relevant and stand out from the crowd by practicing...

7 Social Media Video Tips for Clicks and Views

7 Social Media Video Tips for Clicks and Views

Mastering social media video tips is essential for standing out in a sea of content. By understanding platform-specific strategies creators can boost clicks and views. Consistency and audience engagement remain paramount, ensuring sustained impact across social media...

Why Your Brand Should Be Using Social Media Ecommerce

Why Your Brand Should Be Using Social Media Ecommerce

With today's apps, the power of social media ecommerce is essential for any brand's success. Let's explore the importance of integrating social commerce into your social media strategy. Today we'll discover how social media marketing can engage customers and drive...

The 7 Cs of Social Media Marketing [Infographic]

The 7 Cs of Social Media Marketing [Infographic]

As an online brand, have you heard of the 7 C’s of social media marketing? In the digital marketing world, there are many C-words to utilize for success. Today we’ll dive into the important C’s of social media to give your brand a sense of direction. What are the 7...

What is Social PPC Advertising? Why Your Brand Needs It

What is Social PPC Advertising? Why Your Brand Needs It

You’ve heard of PPC advertising, but what is social PPC? There are always ways to improve your reach online, whether on your website, Google, or social media. Let’s take a look at social PPC advertising and its’ benefits for brands seeking growth. Combining Social...

Support Amid Google Business Website Changes

Support Amid Google Business Website Changes

Do you have a Google Business Profile website? Google has made some changes to Business Websites, which could be your main online store if you own a Google Business Profile. Let's explore these changes and why it's important to understand them for a smart digital...